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By: Caressa Waechter
In person, face-to-face business meetings are becoming less vital to many businesses with the introduction of Internet video conferencing. Below are four reasons why this is:

*The cost. It doesn't take an MBA to realize that the cost of doing face-to-face meetings with clients, even those in the same city, isn't cost effective compared to online video conferencing. The direct cost of traveling and the opportunity costs of having workers operating in substandard work environments such a plane seat or the back of a taxi start to add up very quickly.

Because of the efficiencies and cost savings your business gets from utilizing an online video conferencing service, you can charge less for your services and still make a great profit. There are countless customers who appreciate saving money, so everyone is happy when you utilize this technology.

*Business image. How customers perceive your business is an important factor in your continuing success. By utilizing technologies such as web based video conferencing to communicate with customers easily and efficiently show that you are a company that is serious about being easy to work with.

*The personal touch. Conversing via that telephone tends to be less personal than meeting in person. By using video conferencing, you have the convenience and affordability of a telephone call, while having the personal interaction of meeting in person, all from the comforts of your office.

*Not just for communicating with clients. You can use online video conferencing to communicate with coworkers and colleagues that work outside of your office. This reduces the need to travel to meet and only requires a high-speed Internet connection to hold a meeting with anybody, regardless of where they are located.

Depending on how powerful of a system you need, you can get an online conference service that offers just basic video conferencing features, to one that has full computer desktop sharing capability that lets you hold full-blown online meetings. If you need a better solution for communicating with customers than the telephone, look into what online video conferencing can do for you.